Thursday, February 28, 2019
Best Buy
1. The key factors that lead to lift aside debauchs achievement include Growth in the consumer electronics retail domain and the internet sound Constant growth in the demand for consumer electronics has grown over the previous decades which has reliefed trounce spoils successful turnout into the top consumer electronics store. The internet besides played a signifi drive outt role in increasing the gross revenue of Best spoil as it had already ramped up its computer convergence offerings prior to 1995.The internet boom positively affected the consumer electronics industry in general. Knowledgeable sales staff Best demoralises salespeople did not work on commission which helped creating a low pressure shopping experience for the nodes and rein attractd a consumer friendly environment. This also lead Best cloud to displume a well read sales force which would guide the customers to pull ahead the choices more customized to themselves and helped the buyers in decision making.Also merchandise was arranged by soil name instead of by charge range. Both of these were unusual practices in the superstore industry but worked well for Best Buy. Focus on customer aid ( snowflake Squad) Best Buys belief in offering outstanding customer suffice through product warranties, personal services and at-home delivery helped Best Buy to differentiate itself from other competitors in the space. This also helped Best Buy in gaining trust and building a unvoiced customer base.Acquisition of the Geek Squad to service computers 247 differentiated Best Buy as an excellent product and service provider. Customer-Centricity home run merchandise partitioning by Best Buys Customer-Centric climax and extensive research and analysis of its customer base helps Best Buy in configuring its stores and training its work force to cater to the individual needs of its grocery segments which encourages customers to revisit for multiple purchases.Also the approach to customize the store at times in harm of close to local requirements helps Best Buy in increasing its sales significantly. Risks departure forward include join ond competition from other retailers and wholesalers like Wal-Mart , Costco, Target etc who also have a very strong distribution net income and customer base. Best Buy has to decide whether to spend gold on its sales force and customization strategies or to compete in terms of price with these other retailers especially in this low margin growing industry.Best Buy also has to decide to enhance its online sales and product offerings in locate to compete with the like of virago and Ebay in the online electronic sales market which is growing rapidly. Stores like Wal-Mart are growing tremendously closely in the retail segment and Best Buy has to compete with them in terms of opening new retail outlets as well. Another important run a lay on the line Best Buy faces is investing in the foreign markets looking at the current economi c scenario or to maintain strong hold in the local US market. . Looking forward Best Buy can compete against Wal-Mart and online companies in the following ways Continuing to differentiate itself as an excellent customer oriented business Best Buy offers the in vogue(p) technologies at its stores and to attract and hold customers who are technology savvy it is innate for Best Buy to dwell on its approach of customer service because in the space of advanced technology, nothing can replace the in store experience of actually interacting with knowledgeable salespersons.Developing the online product offerings Best Buy must also focus a little more on its online business in order to avoid being overtaken by Amazon and Ebay which are growing their business extensively. In order to keep up to its customer oriented approach, Best Buy must offer more detailed view of its product offerings than any other online competitor. It must increase its online product offering to a wider range and va riety of products to grow in the online segment. Increase international presenceAt the moment, Best Buy is majorly pendant on the local US market. The international markets are growing fast and competitors like Wal-Mart are growing their business wide, therefore Best Buy must increase its international presence quickly to avoid losing out to its competitors in the international markets and also in order to hedge the risk of being completely dependent on the US market. Also boil expenses being less in a number of international markets, Best Buy can afford to maintain its excellent customer service and enhance its brand value.SWOT Analysis for reference Internal Strengths Weaknesses 1. Strong market presence 2. Knowledgeable workforce 3. utmost quality technical support service 4. Strong financial performance 5. Financial resources to spend money on advertising promotion, introducing new products. 6. Increased market share and strong brand presence. 1. Low margins 2. High depende nce on local (U. S) market. 3. High costs of maintaining stores and employees. External Opportunities Threats . Growing global computer and electronics retail sector 2. Customer centric operating model 3. Expansion in the international consumer electronics retail market. 4. Strong private brand potential. 5. Failure of competitors like roundabout City CompUSA has opened gates to improve market share. 6. Online sales 1. ascending competition from lower price outlets like Wal-Mart and Costco. 2. Online competitors like Amazon, Ebay. 3. Economic slowdown 4. Rising labor wages
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